SCA, with an all-female team in the next Volvo Ocean Race, Team SCA, is to create a global competition in conjunction with Getty Images aimed at empowering more women to become professional photographers.
Credit : R Tomlinson/Team SCA/Volvo Ocean Race
Working in partnership with the world’s leading photographer agencies the Team SCA Getty Academy will seek to encourage, inspire and support female photographers around the world.
Announced to coincide with International Women’s Day, the Team SCA Getty Academy will look to engage increasing numbers of female photographers to contribute and interact with Team SCA, SCA and Getty Images, within the backdrop of the Volvo Ocean Race.
The competition will be launched on April 1, 2014 and will run through to October 1, 2014. A judging panel will then select ten female photographers to experience both SCA and the race with one winner attending each stopover during the race itself in between October 2014 and June 2015.
The final collection of images will form part of a Getty Gallery showcase event in London during the summer of 2015.
SCA announced its participation with an all-female team, Team SCA, in the Volvo Ocean Race 2014-2015 some eighteen months ago. SCA is supporting an all-female team because, globally, about 80 percent of the retail products SCA make are purchased by women. Furthermore SCA supports women’s empowerment and their freedom to participate fully in society – socially, educationally and professionally.
Using the backdrop of SCA’s involvement in the Volvo Ocean Race, photographers will be encouraged present a portfolio of images that celebrate inspiring women from all walks of life.
